Why pending review facebook

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Support team members often require print screens from the Business Manager and they must be in English. Make communication with them easier and get ready for it. Are your ads approved but are not delivering? Check out our troubleshooting guide to spot ad delivery problems. Your views. The current pandemic made many businesses start offering their products or services online which only surged the need for digital marketing skills in the Middle East.

Dubai-based platform We Speak Digital was launched to support Learn how to create successful ads on Facebook, Instagram, Messenger and the Audience Network marketing decisions in regards to creating content that works. The course consists of: Coursebook — 3 chapters that cover Facebook News. A new type of product tagging that is currently under testing enables Instagram Business profiles to tag products in post captions. This is an exciting feature that provides Instagram users with a new way to see your Facebook Blueprint helps those interested to learn about Facebook marketing and thus support the growth of companies.

Therefore, every marketer or company in whose marketing strategy Facebook has its place should know it. Users of our platform roihunter.

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Mobile No. Thank you! We will get back to you within 24 hours OK. Please enter your Email ID. OK Submit. You can advertise accessories like holsters, scopes, and gun safes if you set your audience targeting to 18 years or older. Toy guns and gun-safety classes are also allowed.

Adult products or services You can advertise contraceptive products, but you have to focus the messaging on their contraceptive features, and audience targeting needs to be 18 years or older. Multilevel marketing This restriction also bans advertising any opportunity to make a quick buck with little investment. You have to be very clear on what your business model and associated products are if you want to promote moneymaking opportunities on Facebook.

Prohibitive financial products Some financial products are synonymous with misleading claims. Binary options and initial coin offerings are examples, and Facebook blocks ads that promote them. Additional considerations are required before some products can be advertised on Facebook. Alcohol Most of the restrictions on alcohol ad placements revolve around age targeting and local laws.

In Canada, the age threshold for alcohol ad targeting is Dating Dating services, online or otherwise, are subject to lots of ad restrictions. First and foremost, you have to fill out a form to request permission before you can place a single ad. Then, there are additional Facebook ads rules around imagery, language, and the types of services that can be offered e. Online gambling and social casino games Any game where you have to make a purchase for a chance to win something with monetary value falls into this category, according to Facebook.

Exceptions are brick-and-mortar casinos and government-led lotteries. Ads for casino games, where no money changes hands, are allowed without preauthorization as long as you restrict audience targeting to people over 18 years of age. Financial and insurance products You can advertise credit card applications, mortgage loans, and other financial products, but you have some rules to follow. You have to be clear about loan fees, interest rates, and your physical location. And you have to target your ads to people over the age of In these cases, the person publishing the post needs to use the branded content tool , which makes it clear to viewers that the post is an ad.

Social issues, elections, politics Mostly this restriction is about following local regulations for political ads, but it also requires prior Facebook approval. Here are more guidelines and best practices for these types of ads.

Cryptocurrency Ads for cryptocurrency and related items e. You can also run ads for cryptocurrency tax services, events, and trading platforms with this preauthorization. Creative includes text, images, video, and URLs. Graphic or adult content Your ads cannot include images that are sexually explicit, are sexually suggestive, or include nudity.

Weight loss and hair restoration are common examples here. It also scrutinizes the website your ad links to. Facebook hates it too. So if your ad leads to that kind of content, be ready for denial. Your ad will not likely be approved. Facebook is really picky about how advertisers use their logos and reference their products. Brand usage Officially, Facebook says to not make their logos or branding a prominent feature in your ads or on the landing pages they link to.

Facebook maintains some policies that address broad categories like discrimination. Some are focused on marketing activities, and some also cover organic posts, messages, and comments.

In either case, ads that cross these lines are rejected. Several of the Facebook ads rules include language that prohibits or at least discourages discrimination. Doing so jeopardizes both your ad approvals and your account status with Facebook. For example, a weight-loss ad that focuses on body types rather than the product would likely be flagged and denied.

Facebook has made its community standards public. They apply to all forms of communication on Facebook, not just ads. But two stand out as covering new ground:. As marketers, we love the ability to personalize ad experiences. Consumers are sometimes less enthused and often express privacy concerns. Facebook has policies in place to help ease those concerns. Data collection Facebook lead ads are ads with an embedded form that allows you to gather information about your customers.

Before you can use them, though, you must create a privacy policy and link it to your lead form. If you advertise on Facebook for any length of time, odds are you will have an ad rejected eventually. This is usually the fastest and easiest option with the highest chance of success. If your ad is denied quickly, like in a few minutes, it probably means something triggered the automated process.

Submitting an appeal will move the review to human hands. This gives you a better shot at getting an ad out if one gets denied. Facebook gives organic posts more leeway than ads in terms of the content they can contain. But you might be able to mention a dating service or use copy that would get flagged by ad reviews. Note that boosted posts are reviewed like ads. The good news is, Facebook publishes the notes from those meetings. Well, fewer ads rejected, anyway. If you need some inspiration from those that do it really well, check out these examples of top performing Facebook ads.

A high-quality very informative post. Thanks for posting and sharing valuable information on how best to abide by the best practices while advertising at Facebook platform. Gladly enjoyed and like your commitment to educating on how best to use Facebook advertising especially since am starting out. Massimo, thanks for the post, quick question, do you know if electronic cigarettes are allowed on Facebook?

What about an ad or an account from a tobacco company recruiting for people to work for their company? When I was building my audiences Facebook including a long list of possible tags including an endless amount of ecigarrett companies.

I had believe that because they did this it would be possible to advertise to people who use ecigs with an ad about dry mouth problems…but it looks like all my ads are being rejected. Why oh why do they include ecig tags when all they do apparently is prevent an ad to be permitted…?

Why is this? Hey Yaz, this is likely not related to Facebook rules as your ad were approved. The cause must be somewhere else. Most likely: — Bid too low try increasing the bid — Reach too low try to target a broader audience.

The Facebook review process really sucks! Has it ever happened to you to have ads in pending review literally forever, more than 3 days? Will they ever be published? This could be a glitch on Facebook side, you may want to republish your campaign from scratch and see what happens.

Ive tried this several times!!! After 3 days waiting for an ad to be reviewed- i give up and redo only for the same thing to happen. Have been trying to post an ad for 2 weeks now. Thinking of deleting my ad account and starting again but dont know if that will make any difference whatsoever! I have boosted many of my Facebook Live Videos and not had this issue before.

I just created this free downloadable template that will help advertisers check the text in their ads while they are still designing. Thanks Aaron! We advertise for local events in a certain health niche.

We ran ads for months on FB with no problems and we were getting great results. Does FB not want testimonials on the landing page at all?

We have a second sales video with a celebrity endorser on the landing page. If they were to go back and check it, what would they do?

Would they shut down the campaign mid-stream, or could they possibly shut down our advertising account? For sure if you change the landing page, and resubmit the ads they should re-examine the page. Do you have anything that prevent users from exiting the landing? Like an alert asking them if they really want to leave? Exit intent popup inside the page are ok, but alert based ones that forces the user to click something to close it are forbidden.

Testimonials should be fine unless they do claims that may seems unreasonable. You may try adding a disclaimer that not everyone may get the same results. Barry we need to talk! I used to get my ads approved pretty quickly less than 24 hours but this last week Ive had none approved. They just sit their pending review! I did get one refused once so it has been seen. Tweaked it and then it sat there- 3 days plus. Gave up, deleted everything and started again with new ads. Same problem. Really really frustarting as cant get an answer from FB except the usual copy and pasted reply!!!

I finally boosted a post and after two days in review I scratched it and did another. Same deal. Dunno why this is a big deal, but your theory makes sense. So, many thanks Massimo!